← Back to Creator Studio
Stickerbook

Sticker Style Guide

Everything we know about what makes stickers perform well — and how to make yours stand out. No secrets, just helpful guidance to set you up for success.

Upload Requirements

These are the technical specs your files need to meet. If something's off, you'll see a friendly heads-up before uploading.

PNG Format
Supports transparency
Square Canvas
1:1 aspect ratio
1024–2048px
Width and height
Transparency
Background removed
sRGB Color
Standard web colors

What Makes Stickers Get Selected

Users browse fast. They're building collections that express who they are. Here's what we've learned about stickers that perform well:

1
Reads at Thumbnail Size

Your sticker will often be seen at 80px or smaller. Can someone tell what it is at a glance? Bold shapes and strong contrast help.

2
Clean Edges

Fuzzy, uneven edges from sloppy background removal look amateur. Take time to get crisp, intentional edges.

3
Works on Any Background

Users have different page backgrounds. Your sticker should pop whether it's on white, dark, colorful, or patterned.

4
Expresses Something Specific

The best stickers represent a clear interest, vibe, or identity signal. "I love this band." "I'm into this hobby." "This is my aesthetic."

5
Self-Contained Composition

Nothing cut off awkwardly. The whole subject is visible and intentionally framed within the sticker shape.

6
Plays Well With Others

Users build collections. Imagine your sticker next to 14 others on a page. Does it fit into a visual story?

7
White Borders Are Optional

White borders can help stickers pop on busy backgrounds, but it's your call — both die-cut and bordered styles work great.

Clean Transparency

The most common issue we see is messy edges from quick background removal. Here's what to look for:

Good
  • Edges are crisp and intentional
  • No white or light-colored fringe around the subject
  • Transparency ends exactly where the artwork ends
  • Looks clean on any background color
Avoid
  • Fuzzy, uneven edges
  • White or light "halo" around the subject
  • Leftover pixels from the original background
  • Jagged artifacts from rushed selection tools

If you see a faint outline when you place your sticker on a dark background, you've got fringing. Zoom in and clean up those edges before uploading.

Designed Stickers, Not Just Photos

Stickers should feel intentional — illustrated, graphic, or stylized artwork that was created to be a sticker. A photo with the background removed isn't a sticker, it's a cutout.

What we're looking for

There's no single "Stickerbook style" — variety is good. But all stickers should share these qualities:

Intentionally designed — illustration, graphic design, digital art, stylized artwork
Works at small sizes — clear, recognizable, not too detailed
Self-contained — complete composition, nothing awkwardly cropped
Feels like a sticker — something you'd actually put on a laptop or water bottle
Not what we're looking for
  • AI-generated artwork — Stickerbook is a platform for human artists. We're building a marketplace that supports real creators, not a dumping ground for generated content. This is a hard line.
  • Photos with the background removed
  • Screenshots or screen captures
  • Plain, unstyled text — but stylized typography with personality is absolutely a sticker (think "text me pictures of your cats" with fun lettering)
  • Unintentionally pixelated or low-resolution artwork — but deliberate 8-bit or retro pixel art is a legitimate style (think Minecraft or old-school game sprites)

Export a Transparent PNG

Step-by-step for popular tools. Click one to expand.

Pp
Photopea
Free, browser-based
Ps
Photoshop
Industry standard
Pr
Procreate
iPad illustration
Fi
Figma
Design tool
Ca
Canva
Easy design tool
Ai
Illustrator
Vector graphics
Photopea — Export Transparent PNG
1

Go to photopea.com (free, no signup needed)

2

File → New — Set width and height to 1024px. Make sure Background is set to Transparent (checkerboard icon).

3

Create your artwork, or drag in an existing image. Use the Magic Wand tool to select the background, then press Delete.

4

Zoom in and check edges. Use the Eraser tool to clean up any leftover fringing.

5

File → Export As → PNG — Make sure the background preview shows checkerboard (transparency). Download your file.

Photoshop — Export Transparent PNG
1

File → New — Set dimensions to 1024×1024px. Set Background Contents to Transparent.

2

Create your artwork or paste in an existing image.

3

To remove background: Select → Subject (AI selection), then Select → Inverse, then Delete. Or use Remove Background in the Properties panel.

4

Refine edges: Select → Select and Mask — Use the Refine Edge brush for hair or complex edges.

5

File → Export → Export As — Choose PNG format. Make sure Transparency is checked. Export.

Procreate — Export Transparent PNG
1

Create a new canvas: Tap +, set custom size to 1024×1024px.

2

Draw your sticker. Keep the background layer empty or deleted.

3

In Layers panel, make sure the background layer (usually white) is unchecked/hidden or deleted entirely.

4

Tap the wrench icon → SharePNG. This exports with transparency preserved.

Figma — Export Transparent PNG
1

Create a frame: Press F, draw a 1024×1024 frame. Leave the fill empty (no background color).

2

Design your sticker inside the frame.

3

Select the frame. In the right panel under Export, click +.

4

Set format to PNG. Export at 1024px minimum (use 2x scale if your frame is smaller).

5

Click Export [frame name]. Transparency is automatic when there's no background fill.

Canva — Export Transparent PNG
1

Create a custom design: 1024×1024px.

2

Design your sticker. Don't add a background — leave it as the default transparent/white grid.

3

Click Share → Download.

4

Select PNG format. Check the Transparent background box (requires Canva Pro).

5

Free Canva tip: Export as PNG, then use remove.bg to remove the white background for free.

Illustrator — Export Transparent PNG
1

File → New — Set artboard to 1024×1024px.

2

Create your vector artwork. No background shape needed.

3

File → Export → Export As — Choose PNG format.

4

In the PNG Options dialog, set Background Color to Transparent. Set resolution to 72 PPI for web.

5

Click OK to export.

Ready to upload?

Put what you've learned into practice.

Go to Creator Studio